 RDC
Real Data Communications is a leading new vision media firm that provides unique Audio/ Video/ Interactive E-Solutions to help businesses reach and capture their business potential. Our products enable our clients to create dynamic
multimedia solutions while saving time, cutting production costs, and
providing immediate return on investment due to their efficiency and
ease of use.
About Us
The human race is obsessed with communication. Perhaps no other human activity demands as much of our resources, concern, attention, research, or time. No other human activity creates as much love, war, hope and empowerment. Dictatorships depend on its limits and democracies survive only with its free exchange. We chat with instant messaging, we text and talk on cell phones, we send email on just about anything with a power plug or a battery. Information always existed, but now it flies around the world at light speed. Time and space have become malleable. Communication technology has changed our reality.
Real Data Communications is part of this movement. We are passionate about the creation of tools that eliminate the barriers to communication. We make it simple for anyone to communicate via the internet or on digital displays at any time in any space to any audience. We give voice to businesses and communities by making it simple to create and present information about you, your products and your services over the internet or on our Digital network.
VEBranding®
You know that your customer's perception of you and your business is an important component of what brings your customer in, and keeps them coming back.
Industry experts agree that the right communication tool can make the difference between impressing a prospective customer, and driving them to your competitors! We have developed a series of tools to help you manage your prospects, and take advantage of the FREE communication opportunities that Internet technology offers.
These communications are designed to "wow" your prospective customer! Real Data Communications helps you give your prospects a "first class" impression of your business and gets your message accross in the most effective way possible! These messages are proven to increase your prospect callbacks and email replies.
VEBranding® -- Engaging Communications. Available Right Away:
Regardless of the industry, regardless of the prod
uct, service or cause, and regardless of company size...we all need to shine in fr
ont of our audience. We want the best image, we want originality, we want that WOW factor that will blow the audience away, we need to be able to change and adjust our offerings quickly and we need it NOW.
The Challenge:
How do you accomplish Quick Turnaround without stifling Creativity? Quick Turnaround and Creativity are on opposite ends of the spectrum. Let the pendulum swing too far one way and the other suffers. The challenge is finding the right mix; creating a balance in which BOTH thrive.
The Solution:
For Quick Turnaround and Creativity to thrive we need ready-made catalogs of professional, cutting-edge communications that can be instantly tailored with YOUR message. You need to be able to put together a professional concise presentation in minutes not days or weeks. Easy to Use customization tools and a way to quickly change orimprove the message -- all in the most engaging, compelling format possible.
Real Data Communications VEBrandings® can present your offerings quicker and more affordably than any other service on the Internet today.
For more information and to view some samples check out our video email page or you can choose a specific industry to find out how VEBrandings® can benefit your business.
Evolution of Email and ITMarketing
Ray Tomlinson is credited with inventing email in 1972. Like many of the Internet inventors, Tomlinson worked for Bolt Beranek and Newman as an ARPANET contractor. He picked the @ symbol from the computer keyboard to denote sending messages from one computer to another. So then, for anyone using Internet standards, it was simply a matter of nominating name-of-the-user@name-of-the-computer. Internet pioneer Jon Postel was one of the first users of the new system, and is credited with describing it as a "nice hack". It certainly was, and it has lasted to this day.
Despite what the world wide web offers, email remains the most important application of the Internet and the most widely used facility it has. Now more than 600 million people internationally use email.
With the World Wide Web, email started to be made available with friendly web interfaces by providers such as Yahoo and Hotmail and now Google. Usually this was without charge. Now that email was affordable, everyone wanted at least one email address, and the medium was adopted by not just millions, but hundreds of millions of people.
Text mail has been the norm for most of the emails sent since it's inception. HTML formated emails have recently become very popular. The clickthrough rates are noticeably
higher on HTML email. Analytics show that customers are less likely
to unsubscribe from HTML email than their text counterparts. Customers simply respond with more click-through, more
sales, more inquiries for information, but only if your message
is in a form that the recipient can easily view and display correctly.
Now the new wave is video email. Video e-mail is an e-mail message with a video file either inserted in
the body of the message or accessible through a hypertext link. These
means of access circumvent the problems of sending messages with video
attachments: video files are usually too large for most people to send
or receive, and, in any case, most people are justifiably leery of
opening e-mail attachments.
One application allows the sender to create a video message from previously recorded video data. The message is highly compressed into an HTML file that, at the receiving end, plays through a Java applet, and looks like a Web page when opened.
Video e-mails are increasingly used in direct e-mail marketing. Comparing recipient responses to Java-based video and HTML messages used in a Holland America e-mail campaign, it was found that the video messages achieved clickthrough rates 33% higher than the HTML version. So, it's obvious that as the technology progreses response rates are increasing dramatically.
For more information call our direct sales line at 1-602-885-4879
View some samples here.
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